Lindsey Vonn, Picabo Street, and U.S. Ski & Snowboard athletes traveled from the Alpine World Cup to the World Economic Forum in Davos.
Participating in panels and ski events, they mixed sports with networking to highlight women in leadership and pursue sponsorship opportunities.
Their efforts included a panel hosted by Cloudflare, a key sponsor, focusing on women breaking barriers in sports. This collaboration also allowed U.S. Ski & Snowboard to explore partnerships and commercial opportunities while engaging Davos attendees on and off the slopes.
