Serena Williams recently shared an adorable moment from her latest campaign featuring her daughters, Olympia and Adira. The tennis legend and 23-time Grand Slam champion posed with her girls for the Serena Williams x Janie and Jack collection, celebrating their first campaign together. Williams expressed her excitement, calling it a “full circle moment” since she has dressed her daughters in the brand since infancy.
Fans quickly adored the heartwarming photos, but one detail stole the spotlight—Alexis Ohanian’s sweet nickname for baby Adira. The Reddit co-founder affectionately called her “DeeDee” in a comment, revealing the charming twist on her name. Williams’ daughters shined in the campaign, with Olympia embracing her creative side by helping choose colors and patterns for the collection.
Williams emphasized the importance of family in the collection’s design, stating it was only fitting for her daughters to be involved. Olympia confidently took the director’s chair, while little “DeeDee” beamed with joy in her moments on set. The campaign not only showcased stylish, preppy designs but also highlighted a beautiful family bond, making it a truly special collaboration.